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Join us in helping homeless

The 2026 Katu ei ole koti (‘The Street Is Not a Home’) campaign highlights the alarming rise in homelessness amongst young people and raises funds for the Blue Ribbon Foundation’s work to tackle homelessness.

Katu ei ole koti campaign

More and more young people are falling through the cracks

Homelessness has begun to rise at an alarming rate following a long period of positive trends. Particularly alarming is the rapid deterioration in the situation facing young people: according to the Housing Finance and Development Centre of Finland (now Varken), the number of homeless people under the age of 25 has risen by as much as 37 per cent since last year.

Our fundraising target for October is €50,000. Every donation helps homeless young people towards a safer everyday life.

The campaign page will go live on 1 October 2026.

Joining in to help

This year’s main partner is ABLOY, which is supporting the campaign by matching donations made via the campaign page during the campaign period. This means that every donation counts twice.

Our long-standing corporate partners also include Comfort Hotel Sello, Home Hotel Jugend and Comfort Hotel Xpress Helsinki Airport Terminal, which are sponsoring this year’s ‘In the Footsteps of the Homeless’ tour (tour only in Finnish) and supporting our work to reduce homelessness and build a better future.

Also participating in campaign:

Practical help 

Through our fundraising campaigns in previous years, we have, amongst other things:

  • purchased survival kits containing shoes, sleeping bags, underwear and hygiene products
  • distributed winter coats and shoes to young people
  • allocated part of the campaign’s proceeds to a training home for young people.

The Blue Ribbon Foundation holds fundraising licence RA/2021/1108, which is valid indefinitely throughout Finland, excluding the Åland Islands.

For more information, please contact 

Soile Bar-Yosef

Voluntary work Fundraising
Voluntary work and fundraising manager
040 637 2900